Is Brand Institute A Scam? Legitimate Source Of Cash Online Or Not?

Welcome To My Brand Institute Review!

Are you familiar with online survey sites? 

Do you know how much you can earn from this? 

Ever wondered if it’s even worth your time?

It is known that survey platforms are indeed one of the easiest ways to earn money, and this triggers people to give it a shot. But is it even worthy of your time or not?

Brand Institute Review Summary

Name: Brand Institute


Founders:   James L. Dettore

Product Type:  Paid Survey Site

Price:  Free To Join

Quick Summary:   Brand Institute is a paid survey platform with most surveys designed for medical field practitioners.

Yet, there are downsides along with this website, which needs considerations, and the question remains, is it even a legit site to begin with? If yes, does it guarantee you a sustainable income?

Overall Rating: 4/10

Recommended: No

With doubts and questions in your mind, I am pleased to share with you the information about Brand Institute that will help you decide if this website is good enough or just a warning for you.

Sit back, read and begin to learn with my Brand Institute review.

What Is Brand Institute About?

Brand Institute is not a normal market research panel like most paid survey sites. As they call themselves online, it is a “World Premiere Brand Identity Consultancy”, and it provides useful information to firms on products, services, brand creating and even redesigning in the medical field through surveys offered to its members.

In addition to being the leader in Consumer and B2B naming, partnering on over 75% of drug names approved worldwide in 2020 and holding a majority share of the market for drug name approvals for 15 consecutive years.

Likewise making it the leader in pharmaceutical/healthcare-related name development. The company is the parent of the Drug Safety Institute (DSI), which offers a path to naming a drug properly and in a way that it will be approved.

It is the global leader in identity development. It partners with clients across industries and develops some of the world’s most iconic brands. 

Since they specialize in medical products, it is different from many survey platforms. For this reason, medical professionals are targeted to join panels and have surveys that are exclusive to people in the field. However, it doesn’t mean that non-medical people cannot participate just because the Brand Institute specializes in medical products.

Brand Institute is based in Miami and founded by James L. Dettore way back in 1993, which is almost a lifetime in the online world. They instantly compensate you as soon as you finish a survey with payment via check sent by postal mail, or via PayPal transfer. Good thing that they don't have a minimum threshold and point system, it's pure cash!

So, who is allowed to join?

While medical professionals are preferred, even if you're not one, you can sign up to receive online surveys from any country in the world, as long as you're over 18. They currently have surveys in English, Spanish, German, Italian, French, and Japanese.

If you are interested in signing up, then I will tell you more about the website. 

Joining the Brand Institute is straightforward. 

First, you have to fill out basic information like your name, email address, address, and create a password. After signing up, you’ll receive an activation link. Right after you click the link in the email you sign back in and you get access to surveys except if there are no surveys in the meantime.

However, there is an additional section that is for medical professionals. So, if you work in the medical field, it is important to complete this section to provide access to more surveys and a higher rate of reward. 

In addition, the design of the page looks a bit outdated. However, take note that this is addressed to medical professionals so it should be more serious than a normal product panel. Now, you're good to explore Brand Institute as a new member.

Brand Institute Product Line

The amount of money you can make with Brand Institute paid surveys differs greatly depending on whether you're a medical professional or not. They have two main types of survey available:

Regular Surveys

It pays anywhere between $2 – $5 per survey though there are not too many available. 

Medical Surveys

It is more regular and has a higher payout but is restricted to doctors, nurses, and pharmacists only. You could get paid anywhere between $5-$30 per survey, depending on the length of the questionnaire and the time it takes to complete.

Other Earning Opportunities in Brand Institute Includes:

VIP program

You can apply after being a member for six months and they will check your reliability by reviewing your survey history and matching your details with previous survey answers.

If your application is successful, you'll be given additional perks such as having access to more surveys more often which pay at a higher rate, since you can log in to view available studies rather than waiting for an email. It will allow you to get the first pick than anyone else.

Invite Friends

Brand Institute also operates a referral program. This is only open to VIP members, but you can earn money for referring friends and family members to join the site. However, the actual rewards are unclear, as you will only find out about the referral benefits when you have someone accepted to the platform. 

It’s almost the same as LifePoints, Mobrog, PointsPrizes, 1Q App, and Prediqt.

Is Brand Institute A Scam?

Brand Institute is certainly not a scam. It is a legit platform with BBB accreditation and a good online reputation. Although the platform prioritizes medical professionals, it represents a decent side income for everyone. 

It's clear that most of its members are satisfied with this site as a side income earner. They even scored an impressive 4.6 out of 5-star rating out of 116 total reviews on the Brand Institute Facebook page, which showcases their good reputation. 

It has worked with some leading brands including Pfizer, Exact Sciences, and Johnson & Johnson which added them credibility.

Brand Institute Compensation Plan

Participating in surveys on Brand Institute will earn you dollars. The medical surveys range from $5 to $30 upon completion and can take from 20 to 40 minutes to finish, whereas normal surveys usually pay from $2 to $5, which is quite high than other online paid survey sites.

Qualifying in surveys on this platform, however, is a difficult job. Even if they have consumer surveys, almost all of their surveys remain related to the medical field. Nonetheless, if you belong to the pharmaceutical or medicinal world, this website is worthy to try.

The good thing with Brand Institute, minimum account balance to request payout is not needed because you will be paid as soon as you finish the survey, via check sent by postal mail, or via PayPal transfer. 

When signing up, you have to choose whether you want to be paid through check or through PayPal. As a sort of guide:

● PayPal is one of the most convenient ways to earn cash no matter where you are. It's also free, that's why many people prefer it as a payment method.

● The check may take a while to arrive. Although, it is likewise easier to payout through it.

Both payout options have an automatic issue of payments when the study fully closes. But it's all up to you. Make sure to make the right choice in the beginning since you cannot change it later on.

There is no point system in the Brand Institute, either! There's no need to convert points to their monetary value. Also, gift cards or donations aren't available with them. The only two payment options are those stated above and they both involve real money that you can hold in your hands.

However, surveys are offered limitedly. So, if you opt for higher earnings, there are a lot of better alternatives for you.

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How Much To Join Brand Institute?

You will not pay for anything to join the Brand Institute. It is free.



Free And Convenient

You won't spend a cent. It is free, to begin with.

Also, unlike other surveys, your balance will not be in points or in the form of rewards so it will be easier for you to see how much you are earning, and you will be able to pay out in real cash, not through merchandise or gift card.

No Payment Threshold

It automatically issues payments on its own as soon as you are done with a survey or a study. 

Surveys Are More On Medical Matters

Therefore, medical practitioners are given opportunities to earn a sum of money by sharing their passion through answering surveys in connection with their chosen careers.


Limited Surveys

Although you're inclined in the medical field, it will be hard to even qualify and this implies a possibly limited survey opportunity.

Also, most of the surveys are related to the medical field. Non-medical practitioners will only be offered by a few consumer surveys.

Time Consuming And Lack Of Convenience

You need first to receive an email as an invitation for a survey and it may take you quite a while since surveys are limited.

It doesn't have an app and the website is not optimized for mobile use. The usability of the website is not good and it becomes even worse on smaller screens.

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Who Is It For?

Even if Brand Institute is mostly offering surveys suited to medical practitioners, as long as you're 18 years old or older, you can sign up to receive online surveys from any country in the world. 

It is not necessarily available in your local language but you can choose which of the available languages you want to participate in surveys in, such as: English, Spanish, German, Italian, French, and Japanese. However, even though you can sign up from anywhere, it seems like it can be very difficult to actually qualify for surveys in many countries.

Training Tools/Support

Brand Institute has various methods to access customer support. There is a contact page on the website, phone number, email, and postal address to access the support team. Brand Institute is also active on social media platforms, where you can send a direct message.

Final Opinion/Verdict

Brand Institute is a legitimate and established company working primarily within the medical community. It primarily offers surveys and legit payout methods. However, just like other survey sites, surveys are limited and you first need to qualify before completing it. 

Significantly, this is a great platform only for medical practitioners since it has an essential connection with pharmaceutical and other medical matters. The downside is that it gives them more opportunities for completing and qualifying on surveys to earn more than those non-medical practitioners. who only rely on consumer surveys, which are seldomly available. Therefore, joining this platform won't guarantee successful income generation.

Surveys sites might be a convenient way of earning money, but it is not made for everyone. I will only recommend this site to medical practitioners but if they have full-time jobs then it can just be an option for them. 

Hence, for non-medical practitioners, it's not for them to pursue. There are far better alternatives than this, you can check out the best income resources in your country instead.

What's Next?

Difficult roads often lead to beautiful destinations. Online earning opportunities are difficult to handle but with hard work, wisdom and proper guidance come great outcomes. That being said, our top-recommended program will help you achieve your desired reality.

Sign up and benefit from the following:

Training resources

Webinars to help you start your business online

One-on-one coaching

Comprehensive guide

And many more!

Thank you for reading our Brand Institute review. If you have questions or comments, please feel free to share them below.

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Caroline So

I'm a stay-at-home mom always on the lookout for ways on how to make LEGITIMATE money online. I also love to write; when not working as a content writer, I create blogs about skincare, makeup, motherhood, and digital marketing. I joined Vasiliy as a writer for Best Lifetime Income blog.

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